Moderate eye contactMedium confidence
Explanation
In UAE business settings, direct eye contact is generally seen as a sign of confidence and sincerity, but it should be moderate and not prolonged, especially when interacting with senior colleagues or those of the opposite gender, where it may be perceived as challenging or disrespectful.
Varies locally: In more traditional or conservative circles, especially among older generations or in Sharjah, avoiding prolonged eye contact with the opposite gender is strongly advised.
Local Tip
Maintain brief, respectful eye contact when speaking, but lower your gaze occasionally to show deference, particularly with older or higher-status Emiratis.
How it compares elsewhere
Japan
Prolonged eye contact is considered confrontational; brief glances or looking at the necktie area is polite.
United States
Direct, steady eye contact is expected as a sign of honesty and engagement in business.
South Korea
Avoid intense eye contact with superiors; it is seen as disrespectful or challenging.
AI-generated guidance — customs evolve and vary between people. Treat as a helpful starting point, not absolute rules.