Explanation
In Vietnamese business culture, punctuality is a sign of respect and professionalism. Arriving late to a meeting is considered rude and may imply that you do not value the other party's time or the relationship.
Local Tip
Always arrive 5–10 minutes early to show respect and preparedness, especially for meetings with senior or government officials.
How it compares elsewhere
In Brazil, arriving 15–30 minutes late is often acceptable for social meetings, but for business it's safer to be on time.
In Japan, lateness is highly disrespectful; arriving even one minute late can damage trust.
In Saudi Arabia, meetings may start late due to flexible time perception, but foreigners should still arrive on time.