Explanation
In South Korea, public displays of affection such as hugging or kissing are generally considered inappropriate in social gatherings, especially among older generations or in formal settings. Holding hands or a brief touch on the shoulder may be tolerated among close friends or couples, but overt romantic gestures are best avoided to maintain social harmony.
Local Tip
Keep physical contact to a minimum—a polite bow or handshake is the safest greeting in any social gathering.
How it compares elsewhere
Similar to South Korea, public displays of affection are rare and reserved for private settings.
Kissing on the cheek as a greeting and casual PDA are common and socially accepted.
Any public displays of affection between unrelated men and women are strictly forbidden and can lead to legal consequences.